Our work
Digital Natives Academy
Meet Potaua Biasiny-Tule, inspiring the community to explore gaming and technology. This introduction was for his keynote at the HRHA - Maori Youth Conference.
Clean Collective
Pack Shot and Content Series for Summer Campaign
"Drink Clean This Summer"
Combining the social media strategy and ad campaigns with content production, we partnered with the fab team at Clean Collective to develop a summer poolside content series for their social media channels.
Lifewise
Christmas Call To Action
"Starr’s Story"
A true narrative, highlighting a success story in Lifewise’s efforts to protect young people from homelessness, support families and more. This project was very dear to our hearts.
Stan Walker
Performance piece for a powerful new song from Stan Walker.
"Thank You"
Released alongside the new documentary about his life and health challenges, this music video is a heartfelt piece dedicated to Stan's mother. We were proud to collaborate with Sony and Stan on the studio performance piece for the video.
Te Puia
Content production for their updated evening tourism products, showcasing a deep cultural and elevated experience for guests.
A Night to Remember
Produced for Te Puia to use for online content and trade shows, this video was designed to showcase a more elegant side of the afternoon and evening tours, from the romance and beauty of the park, to performances and dining.
LifeMum
Educational lifestyle video production for new women's health product.
CREATING A JOURNEY
We created a concept for a new range of women's health supplements for pregnancy and beyond. The brand needed the feel to be bright, educational and calm, to connect with mothers. The final product series, consisting of 4 English and 4 Chinese subtitled videos, blended commercial and medical information with dreamy lifestyle images to introduce the brand.
Bivouac Outdoor
New Zealand outdoor adventure and lifestyle brand promoting new products and sales for spring.
Brand Awareness Campaign
This video was designed to inspire outdoor adventures for the spring season. Through capturing a story that demonstrates Bivouac's tagline 'Choose Your Own Adventure', we worked to combine stunning imagery with effective product placement. The campaign was then further developed into the Christmas and Boxing Day specials, connecting with new customers and driving further sales.
Social Distribution
The video was distributed as part of a seasonal ad campaign series, targeting local customers and the wider NZ community.
The campaign was a success, generating more than 300% increase from their previous custom video content engagement, and driving traffic to the website to promote the sale.
"IT'S HIS TIME"
Video production and social media campaign for Auckland MMA Fighter, Kai Kara-France.
Kai is one of New Zealand's most Promising MMA Fighters
After learning of Kai's incredible talent and desire to fight in the next UFC card, Moonshots created a video and social media campaign to amplify his public persona and reach new audiences. The campaign successfully leveraged Kai's fan base, reached the broader MMA community and drummed up public support to get him in the octagon.
Social Campaign
This campaign was given a push through Kai's professional Facebook and Instagram pages, to make the most of his loyal followers in the seeding strategy. An international targeted boost to his followers and the fighting community garnered more than 78,000 views for the content on Facebook and Instagram.
Kai's follower base increased by 5.4%, giving him the push he needed to expand his audience.
The video was a great success in generating awareness and has greatly helped towards his dream of entering the Ultimate Fighting Championship before the end of the year.
Maria
Sexual abuse survivor Maria has an empowering message for others. Distressing content.
DOCUMENTARY
We're not just about selling products and marketing - we're here to produce meaningful stories and content, and our mission is to make the world a better place in every way we can.
MARIA was produced to tell a story that we felt was important to share, and were able to thanks to Maria's incredible courage. Special thanks to our partners: Jose Alberto De Hoyos (Pepe) for his creative collaboration and filmmaking, New Zealand Herald for their presentation and distribution, and Two Tall Cameras for equipment.
Social Distribution
The video was presented by New Zealand Herald on their social media channels. It received more than 84,000 views.
The outpouring of community support and engagement was outstanding, and showed how important it is to have the tough conversations about sexual abuse.
ENGAGE
Social Media Imagery for Australia's newest fight/functional wear apparel brand.
After producing "It's His Time" for MMA fighter Kai Kara-France, Engage approached us to create images for their social media channels. The challenge was to create images that were professional without looking overly produced, to fit their lifestyle brand aesthetic.
Social Engagement
We aimed for bright, vibrant, dynamic images of the sponsored athletes in Auckland, at the gym and outdoors. The athletes were doing real exercises instead of simply posing, to keep the tone authentic.
The posts from our shoot received nearly double the engagement of other apparel posts on the page, with more than 100 likes on Instagram, and additional engagement on Facebook.
Wharekauhau Country Estates
Tourism drone video production for Wharekauhau Country Estates, a luxury accommodation with a deep local history near Wellington, New Zealand.
Tourism brand marketing
This special project was produced on commission for Tomahawk Tourism Marketing,
for a client looking to showcase their utterly unique accommodation.
The site features the video in Tomahawk's award-winning design www.wharekauhau.co.nz, and serves as a strong marketing tool for trade shows and tourism events.